by Oren Laufer July 07, 2018

Wondering which niche to choose? This article is designed to help you make the right decision and feel good about it.

evergreen niche for shopify ssistance

What Is Evergreen?

Evergreen means that these niches will always work throughout the year. There are no seasonal products and there will always be demand.

That's why we recommend -   choosing what you like the most, what's most talking to you? So you'll have fun working on things, you'll have an easier time exploring more about the niche and you'll know more about your customers. Who are your customers?  What do they like? What scares them? How to talk to them?.

In addition, you will you enjoy exploring your competitors and checking how they work? and what you can do differently from them?

If you choose to open a general store, you can choose a suitable concept for some of the niches here.

For example:

A general Concept: Health Store

The niches that will appear in the categories of the store are related to the health concept, such as yoga, health y gadgets, running, green kitchen, healthy cooking and so on ...

new shopify store

Now you can get the question "So what should I do? a niche store or a general store?"

The answer is simple, both are great, it's only important to understand what the benefit of each of them, which is also the disadvantage of the other.

  shopify

The advantage of a niche store (and the disadvantage in general store)
It will be easy for you to get sympathy from customers and you can easily look like an expert in the field. You can get authority.
Think about it, an only store of surfing products. This is a place where surfers will immediately connect to it and if it is properly designed and speaks in their language they will soon fall in love.
** Note: This doesn't mean you will not be able to create it in a general store, just in a niche store it can be more simple.

The general store advantage (and the disadvantage in the niche store)
Over time, you'll find it easier to find new products and offer your customers more new products.
** Note: This doesn't mean that in a niche store it isn't possible to offer new things, just you will have to be more creative (you can always do print on demand, create information products, do collaborations with professionals in your niche, etc.)

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Wait....."So what should I do?"

We have collected a large list of green niches in the table below.
Try to see what's talking to you? what areas you really like?
If you just marked one it means you're crazy about it and go for it!
If you have marked couple niches so think of a concept that suits every one of the niches,

Here is the last example that might help you with the concept,
A client chose niches but it was hard for him to create a concept. He told me that he chose alcohol, cooking, and music, so I told him that the concept can be a "pleasures of life" store.

He can also take this one step further and say that 10% of the net profits will be donated to the Cancer Society (Or other people that struggling to stay alive. So they can also experience the pleasures of life again).
And of course, contribute when the store will start making money !.

So when you look on it, you understand that it is actually a store that gives a message to the world and does a positive thing.
This concept creates a blue ocean,
Because YES there are a lot of cooking goods stores or music, or alcohol but its unique concept create differentiation from the competitors.

Be creative, you can do anything!

The most important thing is that you will enjoy the process.

And if you  enjoy it?

It will bring you a lot of motivation and energy to work on things.

and if you go for something you like?

You have more chances of success because you probably already know your customers. That's the main thing.

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List Of Recommended Evergreen Niches

Yoga

Politics

Guitar

Nursing

Hockey

Cats

Doctors

Camping

Dogs

Lawyers

Motorcycles

Cycling

Engineering

Zodiac Signs

Hiking

Teachers

Parrots

Grilling

Surfing

Swimming

Travel

Kayaking

Poker

Nationalism

Piano

Tennis

Fitness

Bunnies

Chess

Bowling

Shoes

Beauty/Make Up

Aquariums

Kitchen

Goth Fashion

Golf

Cooking

Home Décor

Baseball

Zombies

Ninjas

Spy Gear

Airplanes

Automotive

Fishing

  s-sistance lift your shopify store to the next level

Have you chosen a niche and concept and you need help building your next professional store?

Click here to get assistance.

Oren Laufer
Oren Laufer


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